Imel Motor Sales

Imel Motor Sales of Bluffton, IN approached Riakt looking for a better way to market their medium duty trucks online, and that's what they got.

The new site at ImelMotorSales.com allows customers to track their inventory without having to pick up a phone or waste gas on a visit. In addition, a video tour of every truck in inventory allows visitors to get an in-depth look at vehicles without leaving their desk.

"We faced a unique issue in putting this project together," said Joshua Mitchell, Riakt Studios CEO. "Customers that frequented the Imel Motors site had grown accustomed to a certain look and feel, and we didn't want to alienate those customers. The new site had to have a modern design while incorporating navigation elements of the old ImelMotorSales.com."

The result is a clean, media-rich portal that provides functional value to customers in an otherwise brick-and-mortar business.

http://imelmotorsales.com